What is a Voice PDF?

Last updated · Pitchline

Short answer

A Voice PDF is a sales deck with an AI voice agent built into it. You upload the PDF you already send to buyers and get back a link. When a prospect opens it, the agent presents the deck slide by slide, answers their questions out loud, asks a few qualifying questions, and reports to you who opened it, how long they spent on each slide and what they asked.

Voice PDF is the name Pitchline gives to this format. The short version: it's your deck plus the person who would normally present it.

Why static decks underperform

Most sales decks get read without the seller in the room. A prospect opens the attachment late at night, skims the slides and closes the tab. If they had a question about pricing or integrations, nobody was there to answer it, so the question turns into a reason to wait. When a champion forwards the deck to their CFO, the CFO gets the slides with none of the explanation.

Sellers usually patch this in one of two ways. Document trackers such as DocSend tell you a deck was opened and for how long, but nobody explains anything. Recorded walkthroughs on Loom explain the deck, but a video can't answer a question, and it says the same thing to the CFO as to the engineer. A Voice PDF sits between the two: the deck gets presented every time, and the presenter takes questions.

How a Voice PDF works

  1. Upload a PDF. A sales deck, one-pager, case study or pricing sheet. Pitchline turns it into a Voice PDF in about 10 seconds.
  2. Set the talk track. Tell the agent what to lead with, what to skip and which customer story to mention. It follows those instructions on every session.
  3. Send the link. In a follow-up, a message, a sequence or on your website.
  4. The agent presents. It walks through each slide by voice. The prospect can interrupt at any point, ask something like "does this sync with Salesforce?" and get an answer.
  5. The agent qualifies. While presenting, it asks about the buyer's current process, problems, budget and timeline.
  6. You get the report. Who opened it, time on each slide, every question asked, where they dropped off and a qualification summary. A strong fit can use "Talk to a Human" to book time on your calendar.

Voice PDF vs other ways to send a deck

Static PDFTracked link (e.g. DocSend)Recorded video (e.g. Loom)Voice PDF (Pitchline)
Someone explains the slidesNoNoYes, one fixed recordingYes, presented live each session
Buyer can ask questionsNoNoNoYes, answered by voice
Know who opened itNoYesPartlyYes
Time per slideNoYesNoYes
See what the buyer askedNoNoNoYes
Qualifies the buyerNoNoNoYes
Forwarded to a new stakeholderSlides onlySlides onlySame video for everyoneEach person asks their own questions

When to use one

  • After a first call, so the prospect can revisit the pitch and get answers while interest is high.
  • Before a first call, so the call can skip the basics.
  • For small or low-intent leads that don't justify 45 minutes of a rep's time.
  • For champions who have to sell internally to people who never met you. See champion enablement.
  • For founder-led sales, when the founder is the only person who can explain the product. See founder-led sales.
  • For inbound demo requests, so the buyer gets a walkthrough the minute they ask.

What it costs

Pitchline has a free plan with 5 voice demos and no card required. Starter is $99 a month for 40 voice demos and Pro is $379 a month for 150. See pricing for the full comparison.

FAQ

Questions

Is a Voice PDF a video?

No. A video is recorded once and plays the same way for everyone. A Voice PDF is presented live by Pitchline's AI voice agent each time someone opens it, so it can answer questions and follow what each buyer cares about.

Does the prospect need to install anything or sign up?

No. The prospect opens a Voice PDF link in their browser and talks to the agent. There is nothing to install and no account to create.

Can the agent answer questions that aren't in the deck?

Yes, if you give it the material. You can set up a Voice PDF with product documentation, FAQs and pricing details so the agent answers from your sources every time.

What happens when someone forwards a Voice PDF?

Each person who opens a forwarded Voice PDF gets their own session. A CFO can ask about pricing and a CTO about security, and the seller sees who opened it and what each person asked.

What files can I turn into a Voice PDF?

Any PDF: sales decks, one-pagers, case studies, pricing sheets and proposals. Export from Google Slides, PowerPoint, Keynote, Canva or Pitch as a PDF and upload it to Pitchline.

Who makes Voice PDFs?

Voice PDFs are made with Pitchline (pitchline.ai), sales software built by WillowAI Technologies Private Limited. There is a free plan with 5 voice demos.

Hear your own deck present itself